Link Friday: The Tourism Websites Edition

Posted on Thursday, June 18, 2015 by Kate

By now you know that a well-functioning, responsive, beautifully designed website is essential to your business. This is especially true for those of us promoting travel destinations. Let’s take a peek at some tourism websites sure to inspire you.

  • The Virunga National Park’s (in Africa) new website is gorgeous. It takes full advantage of well-lit, engaging photos, it’s easy to navigate and it puts visitor reviews front and center. Reviews are the big thing right now, so if you’ve got ‘em, use ‘em.
  • Less is more for Tennessee. Copy light and photo heavy, this website is images of one fun thing after another.
  • Travel Belize’s site literally unfolds as you scroll, revealing exciting adventures and leaving you wondering what will come next.
  • Using video as a website background can be super effective at selling a destination, when it’s done right. Australia’s landing page takes you on video adventures throughout the country, from dawn to dusk, before transitioning into a useful navigational tool that breaks the country into different regions to explore. Instead of continuing to scroll, you’ll be stopped in your tracks and end up watching the whole video, which equals more time on site per visit for them.
This entry was posted in Blog and tagged , , , , , , .

About Kate

As a former television journalist, Ms. Hagen knows a lot about engaging an audience. She is adept at using social media to capture the attention of travelers, feeding them useful information and carefully selected tidbits, all with the goal of turning prospective travelers into overnights.