There are still a few days left to use your marketing to capitalize on the upcoming day of love!
- The good folks at US News did a little research and found that the main driving force of Valentine sales is women ages 35-54, so if this your target market, V-day should definitely be included in your marketing plan.
- Interestingly enough, it’s not just a lover’s holiday anymore. More than ever, people are buying for friends, co-workers, even pets. This means your marketing needs to be more inclusive than ever.
- That said, we’re apparently more jaded than we thought. A new survey shows 48% of Americans think Valentine’s is “overrated.”
- I bet if we lived in Canada we’d be singing a different song, though. Our northern Kentucky Fried Chicken neighbors are hosting an online contest where the winners are gifted “ChickenGrams.” And in my opinion, unlike Valentine’s Day, KFC is never