Tag Archives: sochi

Link Friday: The 2014 Winter Olympics Edition

Posted on Thursday, February 13, 2014 by Kate

Social media is playing a big role in the 2014 Winter Olympics.

  • It all began when the media began arriving in Sochi and discovered a few “minor” issues, spawning the hashtag #SochiProblems.
  • Olympians are loving what social media is doing for them. One outstanding performance and they’re drowning in followers and fans, going viral on the Internet and hopefully, getting big name sponsors out of it.
  • While the rest of the world is chatting about the Olympics on Facebook and Twitter, Russia has its own new social media force to be reckoned with: Vkontakte.
  • Not ready to do your own triple toe loops or 720s? You can still be a competitor – in the Social Media Olympics!

Now go for the gold!