Tag Archives: pilch and barnet

Link Friday: The Handy Travel Apps Edition

Posted on Thursday, April 24, 2014 by Kate

Travel is sort of our thing at Pilch & Barnet. Check out these handy apps to make your next trip that much easier.

  • Apple Maps is ok. Google Maps is better. Public transportation directions, more accurate routes and turn-by-turn GPS navigation makes this app a must-have.
  • Traveling abroad? You’re going to need to convert money, distance, degrees – The Converted app takes care of it all in one place.
  • Organize your travel in one place with TripIt. It will import information from your e-mail inbox and organize your flights, hotel and car rentals, dinner reservations and more into one big itinerary. Use the free version, do a 30 day free trial or pay for a year, if you’re really a jet setter.
  • Ready to hit the open road? Download Roadtrippers first. It’ll map out your route based on interesting sites to see along the way.

Link Friday: The Timeline Contests Edition

Posted on Friday, September 13, 2013 by Brianna

Did you know Facebook recently loosened the reins on their contest guidelines? Here’s what’s happening.

  • Prior to the change, Facebook required contests and promotions be run through a third party application. Now, businesses are free to run them right on their Facebook timeline. Timeline contests can be as quick and simple as posting text or a photo and asking people to comment and/or like it.
  • Big news, right? Well, turns out most businesses were already doing this, whether knowingly or unknowingly. Still, the benefits of running these low-cost and easy-to-create contests are now legally available to everyone, and that’s big. The contests are also good for engagement and mobile compatibility.
  • You can use Timeline contests to do a number of things, like drive “like” and comment entries and collect valuable data. Consult these best practices when planning yours.
  • Though there are a number of benefits to running Timeline contests, there’s still a place for using third party apps. Among many reasons, use third party apps to gather email addresses, incentivize sharing and appear more professional.