What can Pilch & Barnet do for you?
Quite a lot, actually.
Marketing Management
- Creation and execution of complete marketing strategy
- Building social media into traditional marketing plan
- Ad buys
- Survey development
- Building and executing brand awareness campaigns
Web
- Web design and development
- Building content management systems
- E-newsletter design
- Banner ad design
- Mobile application development
- SEO and Adwords
- Content strategy for SEO, including keyword optimization
- AdWords account maintenance and optimization
- Video & audio podcasts and travel logs.
Social Media
- Social media training
- Social media consultation
- Analysis of current social media accounts
- Identification of future social media opportunities
- Develop social media strategic plan
- Basic/advanced social media management
- Custom Facebook tab design
Contests and Promotions
- Development of contest “look,” including web pages and logo
- Copywriting
- Web copy/entry form
- Rules
- Privacy policy
- Contest promotion
- Social media updates
- Advertising (banner ads, social media advertising)
- E-newsletters
- News release preparation and distribution
- Prize acquisition and distribution
- Supplemental material (print/online elements)
- Final report at end of contest
Copywriting Services
- Copywriting Visitor guides
- Brochures
- TV and radio
- Websites
- Ghostwriting correspondence and articles
- Development of Interpretive Materials
- Research and interviewing
- Audio tours
- Trail descriptions
- Signage
- Editorial – Copy editing and proofreading
Video and Photography
- Freelance/electronic field production crews
- SD or HD; PAL or NTSC
- Single- or multi-person crew
- Complete lighting, audio and camera gear
- Shooting in miniDV, DV standard and HDV formats
- Video Production
- Fundraising and marketing pieces
- Public broadcast
- Commercials
- Video on demand
- Event Videography – Live-switching events
- Conferences
- Board-meetings
- Press announcements
- Workshops
- Live-streaming over the Internet
- Voiceover talent
- Video Editing, Encoding & Delivery
- Internet, mobile and hand-held devices
- Design DVD covers and labels
- Photography – On-site and off-site
Design
- Design and production in huge variety of formats
- Handouts
- Booklets/guides
- Presentations
- Stationery
- Maps
- Point of Purchase
- Packaging
- Trade show pieces
- Booth design and large format images
- Multi-piece displays
- Logo design and re-creation
Public Relations
- Media plan, public relations and promotion development and execution
- Consult or build tracking devices into media plans
- Media relations including database management, news release preparation and distribution
Event Planning
Strategic Planning
- Leading strategic planning sessions
- Development of strategic plan
Speaking and Training
- Tourism
- Marketing
- Introductory and advanced new media
- Regional partnerships
- Marketing on a shoestring budget
- Basic public relations
- Photography for tourism
