Link Friday: The Reviews and Ratings Edition

Posted on Thursday, April 16, 2015 by Kate

Research shows that 88% of customers trust online reviews as much as a personal recommendation.  So should you take the plunge and allow customers to rate and review you online?

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About Kate

As a former television journalist, Ms. Hagen knows a lot about engaging an audience. She is adept at using social media to capture the attention of travelers, feeding them useful information and carefully selected tidbits, all with the goal of turning prospective travelers into overnights.