Link Friday: The Social Media & Charity Edition

Posted on Thursday, October 9, 2014 by Kate

So we all saw the ALS Ice Bucket Challenge videos fill up our news feed this summer.  It’s proof that social media and charity make a great team.

  • So why do some charity events go viral when others go unnoticed? For the Ice Bucket Challenge in particular, it was the perfect storm.
  • Social media remains one of the first places people hear about charitable initiatives. Check out this list of other interesting finds about social media users and philanthropy.
  • Ninety-eight percent of the biggest charities in the U.S. use social media and for most, the main goal is raising awareness. They’re finding videos to be their most effective tool.
  • Here are some ways you can use social media to promote your charity or fundraiser.
  • And last but not least, here are some social media dos and don’ts when you’re running a charity.
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About Kate

As a former television journalist, Ms. Hagen knows a lot about engaging an audience. She is adept at using social media to capture the attention of travelers, feeding them useful information and carefully selected tidbits, all with the goal of turning prospective travelers into overnights.