Monthly Archives: August 2017

Link Friday: The 2017 Fall Shoulder Season Edition

Posted on Friday, August 18, 2017 by Kate

Like it or not (I do not), summer is winding down. The days are getting shorter and it won’t be long before we feel that familiar nip in the air. Pumpkin spice is coming. But good news, lovers of travel – so is shoulder season!

  • Shoulder what? Shoulder season is the time between the high season and the low season for travel destinations. Think spring and fall.
  • Obviously, shoulder season travel can present a few challenges. You know, like hurricanes. But thoughtful planning around the few drawbacks it might present can yield some high returns – like big time travel deals.
  • Other cool perks of shoulder season vacations? Fewer people (did I mention I hate crowds?). Way fewer people. And cooler weather. Even food is cheaper!
  • Check out these awesome destinations that are way more affordable in the shoulder season.

Speed up Sites with Lazy Loading Images

Posted on Sunday, August 13, 2017 by Kate

By May 2015, the average size of webpages had doubled since 2013. Thanks to Smartphones, nearly everyone can understand website size in terms of the amount of data it uses—the larger the size, the more data used, the slower the load speeds (and that’s across all platforms: from mobile to tablet to desktop). Images account for nearly 63% of that data, but images are important, especially for travel and tourism websites. Unfortunately, large websites can also eat up the mobile user’s data plan.

To solve the problem of slow loads and large sites (that cost mobile users money! And hurt SEO!), we’ve implemented what’s called “lazy loading images,” meaning that only the images that appear for the user’s viewpoint are downloaded. The images on the site that users don’t see don’t download unless the user scrolls or navigates to that page.