Monthly Archives: July 2014

Link Friday: The Summer Road Trip Edition

Posted on Thursday, July 24, 2014 by Kate

Nothing says summer quite like a road trip. Buckle up.

  • Check out these 10 road trips you should add to your bucket list.
  • Here’s a list of road trippers’ favorite routes. (Click around for more random road trip stats than you could ever dream of)
  • Thinking about an RV road trip? This article is jam packed with helpful tips for your maiden voyage.
  • It’s summer. That means road construction and traffic jams. Check out this site to help you avoid tearing your hair out while you’re behind the wheel.

Link Friday: The Do You Need an App Edition

Posted on Thursday, July 17, 2014 by Kate

With mobile traffic currently comprising more than half of all Internet usage, many businesses are left wondering, “Do we need an app?” Here are some links to help you make the call.

  • Needing (or not needing) an app mostly depends on your business.
  • Wondering just how popular apps are? Here’s a stat-packed infographic.
  • The alternative to an app is creating a responsive website (Psst! You should do this even if you have an app). See if this step is enough for your business.
  • Whether you opt for a responsive site or an app, one thing is for sure. You simply must have a mobile marketing strategy. Here are some basic principles to remember as you get started.

Link Friday: The Google Analytics Edition

Posted on Thursday, July 10, 2014 by Kate

If you have a website, you need to pay attention to Google Analytics.